LEGO’s New Gaming Studio Unlikely to Require Immediate Success

The LEGO games have carved out their space as beloved entertainment for gamers of all ages. Just like the iconic blocks are adored by both children and adults, the video game adaptations continue to entertain a diverse audience. LEGO isn’t afraid to innovate either, as shown by some of its recent game offerings like LEGO Fortnite and LEGO Horizon Adventures.

In a surprising move, LEGO recently announced plans to establish a new in-house team dedicated to game development. This news has naturally stirred excitement and expectations, given the impressive history of past LEGO games. However, it’s important for this new venture to take its time and not feel pressured to deliver a blockbuster right out of the gate.

At this point, LEGO remains tight-lipped about the specifics of the new development studio, keeping details about its team size and the talent involved under wraps. For gamers, the skills and expertise brought in could offer clues about the future projects we might see. While little is known about what kind of games the studio will be focusing on, LEGO has signaled an interest in diving deeper into online play and creating experiences that blend digital games with physical toys. There’s also mention of strengthening ties with brands like Nike and F1, suggesting a possible leaning towards sports and racing genres.

As this new studio starts to take shape, there’s certainly no rush for it to find its identity and hit its stride. The team will need time to figure out what works best before trying to replicate the hits of the past. If things don’t click immediately, LEGO can always lean on the experienced hands at TT Games, who have a long history of crafting engaging LEGO titles since the success of LEGO Star Wars: The Video Game in 2005. They’ve been the go-to team since 2009, dedicating themselves exclusively to executing LEGO’s vision.

Interestingly, TT Games is reportedly still plugging away at another LEGO project slated for a 2026 release. Despite the formation of a new development outfit taking over the main mantle, TT Games remains closely tied to LEGO’s gaming efforts, underscoring their successful track record.

The formation of LEGO’s new studio is a long-term play. Although it might be a while before their debut title hits the shelves, the journey allows LEGO to support and nurture this fresh talent pool. The goal is to eventually deliver games that stand proudly alongside those crafted by TT Games, only when the team is ready to make its mark on the gaming world.